Associated with media for almost 20 years starting with daily press, then moving to television, and finally ending up with the Internet. For eleven years he created and headed the Money.pl portal (the bigest economical medium in Poland) and lifestyle websites of the Money.pl Group as editor-in-chief. He was a member of the Board of Directors of the company, which had close ties to the public relations and marketing teams. He is a co-author of guides on Internet business published by Wolters Kluwer: „Business on the Internet”, „Business on Facebook”, „Internet for seniors”. For years he has implemented and developed successful new internet ventures. He teaches at the University of Wroclaw. He is also chairman of the board and editor-in-chief at Interaktywnie.com, an online magazine for specialists of Internet industry. Expert of native advertising, content marketing, social media, PR strategy in the network. Experienced trainer and author of trainings.
Ten years ago, as a Project Manager and then as a Director of the Development and Technology Department, Marta was in charge of major internet projects for Grupa Money. She lead on the formulation of strategies, through implementation on the internet and acquisition of traffic in Google, to development, which increased profits. As a member of the Board of Directors, she managed the biggest department in the company, leading a team of programmers, graphic designers and project managers.Her professional experience has been formed by the creation of a line of premium lifestyle services, mobile applications, and tools for user data analysis. Together with Tomasz Bonek, she released a series of business guides published by Wolters Kluwer – the most prestigious business publishing house in Poland.She is an expert in SEO and SEM and specializes in web usability and internet solution optimization. She is widely experienced in service monetization, e-commerce, and lead generation. At the request of Grupa Onet – Ringier Axel Springer, she also supervised the implementation of the Polish edition of the Business Insider service from a technological and conceptual side. She also managed one of the top free e-mail providers in Poland – Onet.Poczta.
Krzysztof has been involved in the marketing industry for several years. He was the President of the Management Board of the Wanilla advertising agency, which belongs to Grupa Terytorium. Next, he acted as Managing Director for one of the Wrocław public relations agencies, representing brands such as Coca Cola, Tchibo, Danone, Nestle, Żabka, Intermarche, and Salesforce. As a member of the Management Board of Tomasz Bonek Marta Smaga Spółka z o.o., he is in charge of business development and key account relations.