Marta Smaga

For ten years, she served first as a Project Manager and later as Director of Development and Technology at the Money Group, where she led the company’s largest online projects – from strategy development and digital implementation to Google traffic acquisition and scalable growth driving profitability. As a member of the Board of Directors, she managed the company’s largest department, leading teams of developers, designers, and project managers.

Her professional achievements include launching a premium lifestyle publishing portfolio, developing mobile applications, and building user data analytics tools. She also led the technological and strategic implementation of the Polish edition of Business Insider for the Onet Group – Ringier Axel Springer.

Together with Tomasz Bonek, she co-authored a series of business guides published by Wolters Kluwer, Poland’s most prestigious business publishing house.

She is an expert in SEO and SEM, specializing in web usability and the optimization of digital solutions. She brings extensive experience in online monetization, e-commerce, and lead generation.